Every PR and marketing agency talks about content. 'Content is King' is a cliche that is heard over and over again. But much of the content that is created still continues to be ignored.
Our Content Strategy Reviews, led by ex journalists, fomer BBC producers and digital strategists will help you to get the content right and to make a real impact.
At Core Management our content reviews have already helped government departments to review and evaluate the content that they produce. They've inspired the uptake of new technologies and increased collaborative working.
These strategy reviews not only enhance creative campaigns but they can also save you money, or at the very least make sure that the existing investment sees the best returns.
Using our skills and experience in journalism, video production and digital content we review and audit current programmes and shape the best way forward for you and your organisation.
As part of a Content Review or stand alone, this will make sure you are making the most of the opportunities to get your brand seen.
YouTube, Vine, Snapchat and Pinterest are just some of the sites that are making video and the use of images more and more accessible.
Video no longer has to cost thousands of pounds but if you do have thousands to spend then you need make sure that your organisation is getting value for money.
Hand held cameras and smart phones mean that we all now have the ability to become camera crews and producers.
Our experienced video journalists and producers will audit your visual content and recommend how best to make sure that it gets watched by the audiences that you want to reach.
Whether it is a one-off video for your website, a series of clips to send to your social media followers or the launch of a full TV service for your brand, Core Management has the expertise and experience to support you every step of the way.